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What is the size of the Honey Market?

The growth of market is attributed to the rising consumer awareness of natural sweeteners, increased usage in food & beverage products, and the growing trend of immunity-boosting health foods.

Key Growth Factors of the Honey Market

• Rising demand for natural and organic food ingredients
• Increasing use of honey in pharmaceutical and personal care products
• Growing popularity of functional foods and nutraceuticals
• Expansion of foodservice and bakery sectors
• Preference for immunity-boosting and anti-bacterial products post-pandemic
• Government support for apiculture and rural development programs

Honey Market Trends

The honey market is evolving with the emerging trends such as the demand for raw, organic, and unprocessed honey varieties. Another notable trend is the increase in flavoured and infused honey products (e.g. ginger, tulsi, and cinnamon). E-commerce platform is becoming a major distribution channel, enabling wider access to premium and artisanal honey. Consumers are showing interest in traceable and sustainably harvested honey.

Emerging Developments in the Honey Market

New innovations are contributing in the honey market development include honey-based syrups, honey as a sugar substitute in sports drinks, and convenient single-serve packaging. Blockchain is being introduced in traceability systems to assure purity and authenticity. The focus of local players is increasing on monofloral and region-specific honeys to appeal to niche health-conscious consumers.

Major Companies in the Honey Market

• Dabur
• Patanjali Ayurved
• Apis India
• Emami Ltd. (Zandu)
• Capilano Honey Ltd.
• Beeyond the Hive
• Nature Nate’s Honey
• Hitkari Pharmacy
• Langnese Honey
• Barkman Honey

Honey Market Size : FAQ's