What is the Flower Market size?
According to ÂÌñÉç internal database and industry insights, the flower market was valued at approximately USD 55.2 billion in 2024 and is projected to surpass a valuation of USD 69.4 billion by 2031, growing at a CAGR of 3.3%.
This growth is driven by rising demand for fresh-cut flowers in events, weddings, and gifting purposes, as well as increasing use of flowers in wellness, cosmetics, and decor segments. The emergence of online flower delivery platforms and innovations in cold-chain logistics have also contributed to consistent market expansion.
Key Growth Factors of the Flower Market
- Rising popularity of online floral gifting and e-commerce platforms
- Increased demand from events, hospitality, and wedding sectors
- Expansion of floriculture practices and greenhouse flower farming
- Growing use of flowers in aromatherapy and personal care products
- Rising urban lifestyle and home decor trends
- International trade growth of exotic and seasonal flower varieties
Flower Market Trends
The flower market is expected to grow rapidly as consumers prefer rapidly growing and locally citrus flowers. Especially urban centers have a growing trend towards membership-based flower distribution services. Dried and preserved flowers are obtaining traction in internal design and gifts, products are expanding shelf life. In addition, e-commerce platforms are taking advantage of AI and Predictive Analytics to personalize offerings. The markets in the Asia-Pacific and Middle East are showing significant growth due to changing cultural approaches and increasing disposable income.
Emerging developments in flower market
Recent progresses include floral supply chain transparency and integration of blockchain for environmentally friendly packaging solutions. Flower farms are adopting hydroponic and vertical farming techniques to improve yield and reduce environmental effects. R&D is increasing in long -lasting flower breeds through genetic growth and biotechnology. In addition, businesses are forecasting AI-operated demand to reduce floral wastage. The retailers are also bringing variations in multi -purpose floral arrangements of combination of flowers with food or aromatic objects to increase value.
Major Companies in the Flower Market
- FTD Companies, Inc.
- 1-800-Flowers.com, Inc.
- Teleflora LLC
- The Bouqs Company
- Floranext
- Karen Roses
Flower Market Size : FAQ's
The flower market was valued at approximately USD 55.2 billion in 2024 and is projected to surpass a valuation of USD 69.4 billion by 2031.
The flower market is growing at a CAGR of around 3.3%.
Increased demand for gifting and decor, especially online.
Supply chain issues and short shelf life of fresh flowers.
Europe and Asia-Pacific dominate due to export and cultural demand.
E-commerce, AI, and cold-chain logistics are improving delivery and experience.
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