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What is the DIY Home Improvement Market Size?

This growth is driven by increased interest in home renovation activities, rising housing prices encouraging self-renovations, and easy access to online tutorials and e-commerce platforms offering DIY materials and tools.

Key Growth Factors of the DIY Home Improvement Market

• Growing consumer demand for living space personalisation and customisation
• Expansion of digital tools and online platforms that support do-it-yourself projects
• A greater understanding of the financial advantages of do-it-yourself remodelling
• The growth of middle-class housing and urbanisation
• Increased disposable income and improvements to lifestyle
• Social media trends impacting ideas for do-it-yourself home repairs and décor

DIY Home Improvement Market Trends

The market is experiencing a strong shift toward eco-friendly and sustainable DIY materials. Digital platforms such as YouTube and Pinterest are influencing design choices and technique adoption. Retailers are expanding their DIY product portfolios to include smart home kits and modular renovation solutions. Additionally, mobile apps for design visualization and product selection are becoming mainstream.

Emerging Developments in the DIY Home Improvement Market

Technology is playing a vital role with augmented reality (AR) tools enabling users to preview renovations. Modular and prefabricated kits are being developed for kitchen, bathroom, and outdoor upgrades. Companies are offering subscription models for tool rentals. There is also a noticeable increase in gender-neutral marketing of DIY products to expand the customer base.

Major Companies in the DIY Home Improvement Market

• The Home Depot, Inc.
• Kingfisher plc
• Menards, Inc.
• Ace Hardware Corporation
• IKEA
• True Value Company

DIY Home Improvement Market Size: FAQs