Data Enrichment Solutions Market Size | Trends & Insights 2025

Q: What is the size of data enrichment solutions market?

The size of data enrichment solutions market is estimated at USD 2.1 billion in 2024 and is projected to reach USD 4.75 billion by 2031.

Q: Which industries use data enrichment the most?

BFSI, marketing tech, e-commerce, healthcare, and SaaS companies are among the top industries.

Q: How do data enrichment tools improve CRM performance?

To update and enrich customer profiles with accurate, current, and relevant data for better segmentation and outreach.

Q: Are these solutions compliant with data privacy laws?

Yes, leading providers offer GDPR- and CCPA-compliant enrichment with audit logs and consent-based mechanisms.

Q: What formats do enrichment tools support?

APIs, CSV integrations, and cloud-native connectors for platforms like Salesforce, HubSpot, and Marketo are commonly supported.

Q: How does 6W market outlook report help businesses in making decisions?

6W monitors the market across 60+ countries Globally, publishing an annual market outlook report that analyses trends, key drivers, Size, Volume, Revenue, opportunities, and market segments. This report offers comprehensive insights, helping businesses understand market dynamics and make informed decisions.

Q: Do you also provide customisation in the market study?

Yes, we provide customisation as per your requirements. To learn more, feel free to contact us on sales@6wresearch.com

Data Enrichment Solutions Market Size | Forecast & Growth Outlook 2025

Code: MTA4568

Publication Date: Jun 2025

What is the size of Data Enrichment Solutions Market?

According to 绿帽社 internal database and industry insights, the Global data enrichment solutions market was exhibited at USD 2.1 billion in 2024 and is projected to reach USD 4.75 billion by 2031, growing at a CAGR of 12.3% during the forecast period 2025-2031.

The data enrichment solutions market is expanding due to the rising importance of data-driven decision-making, personalization, and customer engagement strategies across industries. The growth of digital platforms, third-party data marketplaces, and cloud-based CRM systems is further fuelling the adoption of data enrichment tools.

Key Growth Factors of the Data Enrichment Solutions Market

Increasing demand for personalized marketing and targeted outreach
Rise in customer data platforms (CDPs) and CRM system integrations
Adoption of AI and machine learning requiring enriched datasets
Expansion of B2B and B2C businesses leveraging third-party data
Demand for real-time, clean, and accurate customer information
Needs of compliance driving better data quality and audit trails

Data Enrichment Solutions Market Trends

From 2025 to 2031, the market is witnessed for the automation of enrichment workflows across sales, marketing, and customer success functions. Today, companies are prioritizing enrichment solutions that offer real-time API access, multi-source matching, and AI-assisted data cleansing. Particularly, B2B platforms are embedding enrichment natively into CRM and outreach tools. Further, the focus on first-party data and contextual personalization is contributing to reshape enrichment strategies across industries like fintech, retail, healthcare, and SaaS.

Emerging Developments in the Data Enrichment Solutions Market

Some emerging developments are observed in the market such as enrichment algorithms of AI powered that automate contextual tagging and real-time data updates. Further, the Integration with CDPs, analytics tools, and automated lead-scoring platforms is becoming more seamless. Numbers of solutions now offer multi-source enrichment, combining behavioural, geospatial, and intent-based data. Privacy-first enrichment and zero-party data usage are also gaining traction as businesses aim to comply with global data protection laws.