How Big Is the Fabric Wash and Care Market

Q: What is the overall size of the fabric wash and care industry?

The fabric wash and care market are projected to reach USD 140.9 billion by 2031.

Q: What is the CAGR of the fabric wash and care market?

The fabric wash and care market is expected to grow at a CAGR of 5.2% between 2025 and 2031.

Q: Which product categories are driven the market growth?

Specialty detergents, fabric softeners, and eco-friendly laundry solutions are driving demand.

Q: What innovations are shaping the future of the fabric care industry?

Refillable packs, smart laundry solutions, and enzyme-based eco detergents are key innovations.

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How Big Is the Fabric Wash and Care Market | Trends 2031

Code: MTA5963

Publication Date: Jul 2025

How big is the fabric wash and care market?

According to 绿帽社 internal database and industry insights, the Global Fabric Wash And Care Market was valued at approximately USD 98.4 billion in 2024 and is projected to reach USD 140.9 billion by 2031, growing at a CAGR of 5.2% during the forecast period.

The market growth is driven by rising hygiene awareness, premiumization of laundry care products, and increasing demand for sustainable and multifunctional fabric solutions. Expanding urban populations, innovations in product formulations, and growth in e-commerce platforms are also contributing to overall market expansion.

Key Growth Factors of the Fabric Wash and Care Market

Increasing consumer focus on hygiene and cleanliness in households
Rising demand for fabric softeners, conditioners, and specialty detergents
Premium and eco-friendly formulations attracting conscious consumers
Urbanization and higher disposable incomes in developing regions
Technological innovations in detergent compositions and fragrance retention
Expansion of online distribution and subscription-based models

Fabric Wash and Care Market Trends

The market is witnessing a shift toward concentrated and water-saving detergents, biodegradable ingredients, and fabric-specific care solutions. Smart washing systems and app-linked detergent pods are gaining popularity. Consumers are leaning towards allergen-free, plant-based, and skin-sensitive product lines, pushing brands to innovate in performance and sustainability.

Emerging Developments in the Fabric Wash and Care Market

Emerging developments in the fabric wash and care market include enzyme-infused detergents for deeper cleaning, capsule-based laundry systems, and refillable packaging to reduce plastic waste. Major players are investing in green chemistry and sensory-enhancing formulations. AI-based product recommendations and microplastic-free detergents are also emerging as areas of focus.