How Big Is the Electric Toothbrush Market

Q: How big is the electric toothbrush market?

The electric toothbrush market is projected to reach USD 8.1 billion by 2031.

Q: What is the expected CAGR for the electric toothbrush market?

The electric toothbrush market is expected to grow at a CAGR of 7.6% during the forecast period.

Q: What technological advancements are shaping the electric toothbrush market?

Innovations include AI-enabled brushing feedback, pressure sensors, customizable brushing modes, and wireless charging features.

Q: What are the main distribution channels for electric toothbrushes?

The channels are E-commerce platforms, pharmacies, supermarkets, and dental clinics.

Q: What are the major challenges faced by the electric toothbrush market?

The challenges are high product cost, limited awareness in developing regions, and concerns over electronic waste disposal.

Q: How does 6W market outlook report help businesses in making decisions?

6W monitors the market across 60+ countries Globally, publishing an annual market outlook report that analyses trends, key drivers, Size, Volume, Revenue, opportunities, and market segments. This report offers comprehensive insights, helping businesses understand market dynamics and make informed decisions.

Q: Do you also provide customisation in the market study?

Yes, we provide customisation as per your requirements. To learn more, feel free to contact us on sales@6wresearch.com

How Big Is the Electric Toothbrush Market | Trends 2031

Code: MTA5803

Publication Date: Jul 2025

How big is the electric toothbrush market?

According to 绿帽社 internal database and industry insights, Global Electric Toothbrush Market was valued at approximately USD 4.9 billion in 2024 and is projected to reach USD 8.1 billion by 2031, growing at a CAGR of 7.6% during the forecast period.

The market is being driven by growing consumer focus on oral hygiene, rising adoption of smart and connected toothbrushes, and increased dental care awareness worldwide. Technological innovations such as pressure sensors, app integration, and real-time feedback are enhancing user experience and encouraging market expansion.

Key Growth Factors of the Electric Toothbrush Market

Increasing knowledge of preventive dental care and oral hygiene
Innovations in smart toothbrush technology
Growing disposable income and spending on high-end personal care
Governmental and dental association initiatives pertaining to dental health
Growing networks for retail distribution and e-commerce
Subscription-based oral care services are becoming more and more popular.

Electric Toothbrush Market Trends

Bluetooth-enabled smart toothbrushes with AI-powered brushing feedback are becoming more and more popular. Sustainability trends have led to a surge in demand for rechargeable and eco-friendly electric toothbrushes. Additionally growing are electric toothbrushes for kids that offer gamified brushing experiences. Ergonomic designs and adjustable brushing modes are being prioritized by companies.

Emerging Developments in the Electric Toothbrush Market

Manufacturers are spending money on self-cleaning and UV sanitization technologies. Innovation is being fueled by partnerships between oral care companies and dental tech startups. Real-time dental diagnostics using wearable technology and toothbrushes is being investigated. Other new developments include integration with health platforms and voice-assisted brushing instructions.