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How big is the Contact Centre Analytics Market | Key Drivers 2025

Code: MTA4968 Publication Date: Jul 2025

What is the Contact Centre Analytics Market Size?

According to ÂÌñÉç internal database and industry insights, the Contact Centre Analytics market was valued at USD 1.9 billion in 2024 and is anticipated to exceed USD 8.1 billion by 2031, registering a steady at a CAGR of 20.6% during the forecast period.

The contact centre analytics market is rapidly expanding due to increasing reliance on AI-driven customer engagement, rising demand for real-time analytics, and the adoption of cloud-based solutions. Organizations are leveraging analytics to improve customer satisfaction, reduce churn, and enhance agent productivity. Growth is also propelled by omnichannel communication and the need for personalized customer experiences.

Major Growth Factors of the Contact Centre Analytics Industry

  • Rise in AI and machine learning integration
  • Increasing demand for real-time customer insights
  • Shift to cloud-based analytics platforms
  • Need for operational efficiency and reduced call center costs
  • Growing focus on customer satisfaction and retention
  • Expansion of omnichannel customer interactions
  • Emergence of remote and hybrid contact centres
  • Advancements in speech and text analytics

Contact Centre Analytics Market Trends

The market is witnessing a strong shift toward integrated omnichannel analytics platforms that provide real-time customer insights across voice, chat, email, and social channels. There’s a growing trend in leveraging artificial intelligence for predictive and sentiment analytics, along with automation tools for agent assistance and performance monitoring.

Emerging Developments in the Contact Centre Analytics Industry

Recent developments include the use of large language models for auto-summarization and emotion detection, hybrid AI systems for agent training, and cloud-native solutions tailored for remote operations. Companies are also exploring real-time multilingual analytics and AI-driven quality assurance to optimize customer experiences.

Major Companies in the Contact Centre Analytics Industry

  • NICE Ltd.
  • CallMiner
  • Cisco Systems
  • Oracle
  • Genesys
  • Verint Systems
  • Five9 Inc.
  • Talkdesk Inc.
  • SAP SE
  • 8x8 Inc.
How big is the Contact Centre Analytics Market : FAQ's
The market size is USD 1.9 billion in 2024, growing at a CAGR of 20.6% through 2031.
The market is expected to reach approximately USD 8.1 billion by 2031.
The market is anticipated to grow by 326% over the forecast period.
AI, cloud computing, NLP, speech and sentiment analytics are key technologies driving growth.
6W monitors the market across 60+ countries Globally, publishing an annual market outlook report that analyses trends, key drivers, Size, Volume, Revenue, opportunities, and market segments. This report offers comprehensive insights, helping businesses understand market dynamics and make informed decisions.
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