What is the air purifier market share in India?
According to ÂÌñÉç internal database and industry insights,
India Air Purifier market is projected to grow at a CAGR of around 6.1% during 2025–2031.
The market share is primarily driven by increasing air pollution levels in urban centers, rising health consciousness among consumers, and greater product availability across online and offline channels. Rising urban air pollution levels, increased consumer awareness of indoor air quality, and the growing use of intelligent and energy-efficient purifiers are all factors contributing to this growth.
Key Growth Factors
- Growth in respiratory and health concerns due to Low air quality
- Government programs encouraging the improvement of air quality
- Growing disposable income and improvements to lifestyle
- High demand in commercial buildings, schools, and hospitals
- Seasonal increases in sales when pollution levels rise in the winter
- Technological developments in IoT-enabled devices and HEPA filters
Market Trends (2025–2031)
The air purifier market in India is anticipated to grow steadily between 2025–2031. This growth is supported by the introduction of smart purifiers with app-based controls, multi-layer filtration technology, and portable models suited for urban households. Rising preference for energy-efficient and low-noise units and the emergence of rental and subscription-based purifier services are also noteworthy trends.
Major Companies
- Philips India Ltd.
- Samsung Electronics Co., Ltd.
- Honeywell International India Pvt. Ltd.
- Blueair India Pvt. Ltd.
- Dyson Technology India Pvt. Ltd.
Air purifier market share in India : FAQs
The main causes are rising health consciousness, excessive urban air pollution, and
advancements in smart features and filtration technology.
High product costs, low awareness in rural areas, and the need for frequent filter
replacements are some of the main obstacles.
Due to their high levels of consumer spending and air pollution, metro areas like Delhi NCR, Mumbai, Bengaluru, and Kolkata account for a significant portion.
User convenience and market demand are increased by cutting-edge technologies like
automated filter replacement alerts, IoT integration, and apps for monitoring air quality.
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