Market Forecast By Product Type (Wall Panel, Wall Paper, Tile, Metal Wall Covering, Other Product Types), By Application (Commercial, Residential), By Distribution Channel (Specialty Store, Home Center, Building Material Dealer, Furniture Store, Mass Merchandizer, E-commerce, Other Distribution Channels) And Competitive Landscape
Product Code: ETC240002 | Publication Date: Aug 2022 | Updated Date: Aug 2025 | Product Type: Market Research Report | |
Publisher: ÂÌñÉç | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 | |
Brazil Wall Covering Market report thoroughly covers the market by product type, by application, and by distribution channel. Â The market outlook report provides an unbiased and detailed analysis of the ongoing market trends, opportunities/high growth areas, and market drivers which would help the stakeholders to devise and align their market strategies according to the current and future market dynamics.
The wall covering industry in Brazil has been securing a massive growth over the past few years with the growing construction industry and a middle-class population. Brazil has a lot to provide in terms of unique textures, and high-quality products. However, the market consists of some challenges, including high import duties and competition from foreign manufacturers, there are still opportunities to the market to grow exponentially with the increasing consumer expenditure.
According to ÂÌñÉç, the Brazil Wall Covering Market size is expected to register a CAGR of 6.9% during the forecast period 2025-2031. The government has been actively investing in upgrading country’s infrastructure, creating more opportunities for players in the construction sector. Moreover, the government has implemented some initiatives to increase affordable housing construction, which has increased the demand for high-quality, budget-friendly wall coverings. However, market can be hampered by some challenges such as high competition and high import duties and taxes, making it difficult for foreign companies to enter the industry. However, some trends are shaping the Brazil Wall Covering Market growth such as the rising demand for eco-friendly wall coverings, which are made from sustainable materials and help minimize environmental impact. Another growing trend in the country is the high use of 3D wall coverings that enhance the visual appeal of living spaces and office spaces.
The government has implemented some initiatives to boost the growth of the Brazil wall covering industry. One of the notable initiatives is the National Housing Plan, which aims to new homes establishment each year. The government has also introduced the My House, My Life program to increase the access of affordable housing, thus creating more opportunities for the growth of the wall covering industry.
The Brazil wall covering market is highly fragmented, with the presence of both local and international companies competing for market share. Some of the leading players in the market include Duratex SA, Saint-Gobain S.A, Eucatex SA, Osram Sylvania Inc., and Artecola Indústrias QuÃmicas Ltda. These companies offer a diverse portfolio of wall covering solutions, ranging from traditional to innovative and eco-friendly options.
According to Dhaval, Research Manager, ÂÌñÉç, wall panels are the leading product in the market due to their eco-friendliness, insulation properties, and ease of installation.
Based on the application, home center segment is securing a massive growth in the market underpinned by home centres are strategically located and provide one-stop-shop solutions for homeowners. Additionally, home centres are relied upon by property developers who are looking to buy large amounts of wall coverings.
The report offers a comprehensive study of the subsequent market segments:
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Brazil Wall Covering Market Overview |
3.1 Brazil Country Macro Economic Indicators |
3.2 Brazil Wall Covering Market Revenues & Volume, 2021 & 2031F |
3.3 Brazil Wall Covering Market - Industry Life Cycle |
3.4 Brazil Wall Covering Market - Porter's Five Forces |
3.5 Brazil Wall Covering Market Revenues & Volume Share, By Product Type, 2023 & 2031F |
3.6 Brazil Wall Covering Market Revenues & Volume Share, By Application, 2023 & 2031F |
3.7 Brazil Wall Covering Market Revenues & Volume Share, By Distribution Channel, 2023 & 2031F |
4 Brazil Wall Covering Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.3 Market Restraints |
5 Brazil Wall Covering Market Trends |
6 Brazil Wall Covering Market, By Types |
6.1 Brazil Wall Covering Market, By Product Type |
6.1.1 Overview and Analysis |
6.1.2 Brazil Wall Covering Market Revenues & Volume, By Product Type, 2021 - 2031F |
6.1.3 Brazil Wall Covering Market Revenues & Volume, By Wall Panel, 2021 - 2031F |
6.1.4 Brazil Wall Covering Market Revenues & Volume, By Wall Paper, 2021 - 2031F |
6.1.5 Brazil Wall Covering Market Revenues & Volume, By Tile, 2021 - 2031F |
6.1.6 Brazil Wall Covering Market Revenues & Volume, By Metal Wall Covering, 2021 - 2031F |
6.1.7 Brazil Wall Covering Market Revenues & Volume, By Other Product Types, 2021 - 2031F |
6.2 Brazil Wall Covering Market, By Application |
6.2.1 Overview and Analysis |
6.2.2 Brazil Wall Covering Market Revenues & Volume, By Commercial, 2021 - 2031F |
6.2.3 Brazil Wall Covering Market Revenues & Volume, By Residential, 2021 - 2031F |
6.3 Brazil Wall Covering Market, By Distribution Channel |
6.3.1 Overview and Analysis |
6.3.2 Brazil Wall Covering Market Revenues & Volume, By Specialty Store, 2021 - 2031F |
6.3.3 Brazil Wall Covering Market Revenues & Volume, By Home Center, 2021 - 2031F |
6.3.4 Brazil Wall Covering Market Revenues & Volume, By Building Material Dealer, 2021 - 2031F |
6.3.5 Brazil Wall Covering Market Revenues & Volume, By Furniture Store, 2021 - 2031F |
6.3.6 Brazil Wall Covering Market Revenues & Volume, By Mass Merchandizer, 2021 - 2031F |
6.3.7 Brazil Wall Covering Market Revenues & Volume, By E-commerce, 2021 - 2031F |
7 Brazil Wall Covering Market Import-Export Trade Statistics |
7.1 Brazil Wall Covering Market Export to Major Countries |
7.2 Brazil Wall Covering Market Imports from Major Countries |
8 Brazil Wall Covering Market Key Performance Indicators |
9 Brazil Wall Covering Market - Opportunity Assessment |
9.1 Brazil Wall Covering Market Opportunity Assessment, By Product Type, 2023 & 2031F |
9.2 Brazil Wall Covering Market Opportunity Assessment, By Application, 2023 & 2031F |
9.3 Brazil Wall Covering Market Opportunity Assessment, By Distribution Channel, 2023 & 2031F |
10 Brazil Wall Covering Market - Competitive Landscape |
10.1 Brazil Wall Covering Market Revenue Share, By Companies, 2024 |
10.2 Brazil Wall Covering Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |